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看品牌学英语:露露柠檬(Lululemon)服饰品牌英文简介

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  发表于 Dec 19, 2021 04:45:02 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式


Lululemon

Lululemon Athletica, styled as lululemon athletica, is an American- Canadian multinational athletic apparel retailer domiciled in Delaware and headquartered in Vancouver. It was founded in 1998 as a retailer of yoga pants and other yoga wear, and has expanded to also sell athletic wear, lifestyle apparel, accessories, and personal care products . The company has 491 stores internationally, and also sells online.

Lululemon was founded in 1998 by Chip Wilson in Vancouver, British Columbia, with its first standalone store opening in November 2000. Wilson created the name to have many L's so that it would sound western to Japanese buyers, who often have difficulty pronouncing the letter. He later remarked that he found it "funny to watch [Japanese speakers] try and say it".

The company's initial public offering was in July 2007, raising $327.6 million by selling 18.2 million shares. Christine Day, a former co-president of Starbucks, became chief executive officer in 2008.


露露柠檬

Lululemon Athletica,风格为 lululemon sporta,是一家美国-加拿大跨国运动服装零售商,经营地位于特拉华州,总部位于温哥华。 它成立于 1998 年,最初是一家瑜伽裤和其他瑜伽服的零售商,现已扩展到还销售运动服、时尚服饰、配饰和个人护理产品。 该公司在全球拥有 491 家门店,并在网上销售。

Lululemon 由 Chip Wilson 于 1998 年在不列颠哥伦比亚省温哥华创立,并于 2000 年 11 月开设了第一家独立商店。Wilson 创建了这个名字,其中包含许多 L,这样对于经常难以发音的日本买家来说,这听起来像是西方的。 他后来评论说,他觉得“看着 [日语使用者] 试着说出来很有趣”。

该公司于 2007 年 7 月首次公开募股,通过出售 1820 万股股票筹集了 3.276 亿美元。 星巴克前联席总裁克里斯汀·戴 (Christine Day) 于 2008 年成为首席执行官。


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