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妮维雅(Nivea)化妆品品牌英文简介

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  发表于 Dec 19, 2021 09:43:34 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式


Nivea

Nivea (stylized as NIVEA) is a German personal care brand that specializes in skin and body-care. It is owned by the Hamburg-based company Beiersdorf Global AG. The company was founded on 28 March 1882, by Paul Carl Beiersdorf. In 1890, it was sold to Oscar Troplowitz. Troplowitz working with Beiersdorf's associate, Dr Paul Gerson Unna, and the German chemist Isaac Lifschütz, developed a new skin care cream. In 1900, Lifschütz developed the first stable water-in-oil emulsion, Eucerit. This was the origin of Eucerin. Nivea comes from the Latin adjective niveus, nivea, niveum, meaning "snow-white".

During the 1930s, Beiersdorf produced various products such as tanning oils, shaving creams, shampoo, facial cleanser, and toners. In World War II, the trademark "NIVEA" was expropriated in many countries. After the war, Beiersdorf bought the rights back. During the 1980s, the NIVEA brand expanded into a wider global market.

1882: Paul Carl Beiersdorf established the company on March 28. NIVEA originated in Germany. The date of the patent document for the manufacture of medical plasters is taken as the date of the company’s formation.

Beiersdorf produced gutta-percha plasters in his laboratory on the basis of his patent, laying the foundations for modern plaster technology.


妮维雅

妮维雅(NIVEA)是一家德国个人护理品牌,专注于皮肤和身体护理。它由总部位于汉堡的拜尔斯道夫全球股份公司所有。该公司由 Paul Carl Beiersdorf 于 1882 年 3 月 28 日创立。 1890 年,它被卖给了奥斯卡·特罗普洛维茨 (Oscar Troplowitz)。 Troplowitz 与拜尔斯道夫的同事 Paul Gerson Unna 博士和德国化学家 Isaac Lifschütz 合作开发了一种新的护肤霜。 1900 年,Lifschütz 开发出第一种稳定的油包水乳液 Eucerit。这就是优色林的由来。 Nivea来自拉丁语形容词niveus,nivea,niveum,意思是“雪白的”。

1930 年代,拜尔斯道夫生产了各种产品,如美黑油、剃须膏、洗发水、洗面奶和爽肤水。二战中,“NIVEA”商标在多国被征用。战后,拜尔斯道夫买回了版权。 1980 年代,NIVEA 品牌扩展到更广阔的全球市场。

1882 年:Paul Carl Beiersdorf 于 3 月 28 日成立公司。NIVEA 起源于德国。以生产医用膏药专利文件的日期为公司成立日期。

拜尔斯道夫根据他的专利在他的实验室中生产了古塔胶膏,为现代膏药技术奠定了基础。

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